Nakia D. Hansen, J.D.

Nakia D. Hansen is a social media strategist trained in the law and committed to social justice. Focused on strengthening online communities around brand personality, products and ideals, Nakia seeks to integrate content, interactive tools and authentic voice in successful proactive and reactive social media campaigns. 

Nakia has combined her legal and online advocacy skills with her passion for the public interest, resulting in rich and varied experiences including working with Planned Parenthood Federation of America, the North Carolina Coalition Against Domestic Violence, and the Philadelphia Court of Common Pleas - criminal division. On occasion, Nakia consults with nonprofit organizations on how to best utilize new media technology in their advocacy efforts. She has done several presentations and a keynote on the subject including “Social Media 101 for Domestic Violence Advocates” and “Running on All Cylinders: Using Integrated Communications to Achieve Advocacy Goals.” 

Presently, Nakia works as the Director of Social Media Strategy for the College Board, a nonprofit, mission-driven organization committed to excellence and equity in education. She serves on the Board of Directors of the National Resource Center on Domestic Violence, Inc., a nonprofit dedicated to improving societal and community responses to domestic violence and, ultimately, preventing its occurrence.  Nakia is also a member of the Brooklyn Alumnae Chapter of Delta Sigma Theta Sorority, Incorporated, an organization committed to public service and empowerment of the Brooklyn community.

A self-described social media junkie, Nakia is active on Twitter, Facebook, LinkedIn, Foursquare, Tumblr, Instagram, and occasionally finds time to post to her blog. With an appetite for travel and new experiences, she has traveled across the U.S. and abroad to Japan, Thailand, the Caribbean, Mexico, and Iceland. Her other interests include cooking, social shopping, rowing, interior design, dance, and boozy brunch.

Nakia obtained her J.D. from Temple University’s Beasley School of Law in 2009 and has completed significant coursework toward a Master’s in Public Administration. A Tar Heel bred, she earned a Bachelor’s in African & African-American Studies from the University of North Carolina at Chapel Hill in 2003. With an appreciation for ongoing scholastic achievement and a desire to expand her expertise on the intersection of law and technology, Nakia is on track to earn a LL.M in Intellectual Property in 2014.

presentations/trainings

Drive More Revenue from Your Social Strategy
- PivotCon | 2012

Stand with Planned Parenthood: A Crisis Response (Audio)
- South by Southwest Interactive | 2012

Engaging Print and Online Media to Your Advantage
- National Resource Center on Domestic Violence | 2011

Writing for the Web
- National Resource Center on Domestic Violence | 2011

Is Three a Crowd? Getting the Most Out of Third-party and Social Giving Sites for Your Nonprofit, Hosted by Convio
- Social Media Week NYC | 2011

Social Media for Social Good
- Soapbox, Inc. Feminist Winter Term | 2011

Joining the Conversation: The Importance of Engaging Audiences Through Social Media 
- Michigan Coalition Against Domestic & Sexual Violence Annual Meeting | 2010

Friend, Fan, and Follow: An Introduction to the Social Web
- Michigan Coalition Against Domestic & Sexual Violence Annual Meeting | 2010

Media 101
- Planned Parenthood Youth Organizing Summit  | 2010

Running on All Cylinders: Using Integrated Communications to Achieve Advocacy Goals
- Planned Parenthood Organizing & Policy Summit | 2010

Utilizing Social Media Tools to Engage the Community
- Domestic Violence Awareness Project Advisory Group | 2009

- National Resource Center on Domestic Violence | 2011

Social Media 101 for Domestic Violence Advocates
- National Resource Center on Domestic Violence| 2009

press

- Stand with Planned Parenthood: Lessons from Crisis Response Campaigns

- Fight Stokes Planned Parenthood

- How to Use Facebook for Audience Research & Crisis Communications (Case Study) 

- How Planned Parenthood Used Social Media to Create a Win-Win Situation for their Cause

- Social Media as a Social Change Agent 

- Planned Parenthood Scores High on Digital IQ Rating

published

- JENdA: A Journal of Culture and African Women Studies, 2012

- Parlour Magazine, 2011- Present

- Crud Magazine, 2009
- The Daily Tar Heel, 2002-2003

certifications

                  

I am a social media strategist trained in the law and committed to social justice. Focused on strengthening online communities around brand personality, products and ideals, Nakia seeks to integrate content, interactive tools and authentic voice in successful proactive and reactive social media campaigns. 

Individuals, organizations, businesses, and campaigns looking to launch or strengthen their involvement in the social space are encouraged to reach out. Here are just some of the areas in which I may prove an asset to your endeavors:

• Community building and engagement
• Identifying, developing and refining a social POV and appropriate tone
• Trend-spotting
• Content development
• Social media policy drafting and review
• Crisis communications planning and management
• Social media training (tools and culture)
• Social Promotions